Join fellow Northern Ohio HIMSS chapter members for a very interesting and timely webinar.

Thomas Campanella will explain about technology's role in enhanced price and quality transparency and the impact on healthcare stakeholders.

Technology will play a key role in separating the winners from the losers in this new world of healthcare transparency.

Much discussion has occurred over the years about the need for price and quality transparency in healthcare. That discussion is now becoming reality with the passage of the Healthcare Price Transparency Rule and the related Transparency in Coverage Final Rule.

Enhanced healthcare price and quality transparency will accelerate changes in the landscape of healthcare and it will impact all stakeholders (especially hospital systems) and creating opportunities for innovative value-based provider practices and technology companies.

A key factor that will separate the winners from the losers in this new world of healthcare will be the ability to utilize technology to provide better value in the marketplace. 

Hospital systems will be especially vulnerable because of enhanced transparency. Systems higher fixed costs and increased leverage in payer negotiations in the marketplace result in hospital pricing being significantly higher than their non-hospital competitors. Hospital price transparency may also invite new market entries by providers with efficient cost structures, such as ambulatory surgical centers, and other types of outpatient providers as well as care in the home setting market entrants. An open question will be if hospitals systems can effectively utilize technology and innovation to provide better value in the marketplace.

A result of enhanced price and quality transparency will be a ripple effect along the healthcare supply chain. Healthcare sectors such as medical device, pharma-biotech, and technology will have increased focus on value-based prices, quality, and safety.